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About Us

The Origins of the Mexican American Golf Association

The Mexican American Golf Association (MAGA) was created with courage and pride. In 1963, when Mexican Americans were often denied access to golf organizations and courses, a group of leaders from Fresno refused to accept those barriers. They built an association that opened the doors to the game we all love.

From that vision, the association has grown into the largest Hispanic golfing organization in California, with chapters reaching into Arizona and Texas. More than tournaments, it has become a community built on friendship, culture, and competition.

When you join, you become part of that legacy. You carry forward the pride of those who fought to create a place for us in golf, and you help keep those doors open for the next generation.

Visalia-Tulare Mexican American Golf Association

Building Community Through Golf

The Visalia-Tulare Chapter is proud to be part of a legacy that celebrates community, respect, and the love of the game. Our mission is to create an atmosphere where all who share a passion for golf can come together in the spirit of camaraderie and competition. We keep connections strong through regular updates, social media, and direct communication, ensuring everyone stays informed about chapter events and activities.

By welcoming players of all backgrounds and encouraging young golfers to grow and thrive, the Visalia-Tulare Chapter carries forward the vision of our founders while keeping the doors open for future generations to enjoy the game we love.

Officers, Chairpersons, and the Passion Behind Our Chapter

Meet Our Leadership Team

Our chapter thrives thanks to the dedication and passion of our officers and chairpersons. Here, you can put a face to the names and learn a little about the people who keep our chapter running smoothly. 

We welcome all members to join our monthly meetings, where camaraderie, discussion, and planning for upcoming events come together. Meetings are held on the first Wednesday of each month at Black Bear Restaurant, 900 S. Mooney Blvd., Visalia. Dinner begins at 5 pm with a no-host buffet, followed by the meeting at 6 pm. To help the restaurant prepare, please RSVP via cell phone or email before attending.

President

Dan Leon

(559) 362-1427
daniel-leon@comcast.net

Vice President

Mary Serrato

(559) 736-1963
serratonanamary@gmail.com

Secretary

Victoria Acosta

Victoria was first introduced to golf in high school when her future husband, Joe Acosta, began teaching her during their junior year. At that time, MAGA did not allow women to be regular members and only offered auxiliary memberships. When that changed in 1980, Victoria became one of the first women in the Visalia-Tulare Chapter to join as a regular member. Since then, she has served as Chapter President, Board Member, Central Council Director, and State Board Member.

What attracted Victoria and her family to MAGA was its focus on including everyone, with family days and events that welcomed spouses and children. She has many fond memories of playing with Joe at Sierra View Golf Course, later with their kids as they grew up, and traveling together as a family to tournaments throughout California.

Victoria’s golf personality is defined by integrity and honesty on the course. A true competitor, her biggest pet peeve is playing with someone who does not count all their strokes or with sandbaggers.

Treasurer

Joe Calistro

(559) 731-3107
trophyshoppe99b@sbcglobal.net

Sgt At Arms

Joe Acosta

Joe was first introduced to golf in high school through his cross country coach. He often caddied for him and several other coaches, and his basketball coach eventually gave him three clubs so he could learn to play instead of just carrying the bag.

Joe joined the Visalia-Tulare Chapter of MAGA in 1968. In 1970, he entered the Navy and was stationed in San Diego, where he transferred his membership to the San Diego Chapter. He played there until moving back to Visalia in 1976 and rejoined the Visalia-Tulare Chapter in 1977. Over the years, Joe has served in several leadership roles, including Chapter President, Board Member, Central Council Board Member, and State Board Member.

One of Joe’s most memorable experiences was attending the U.S. Open at the Olympic Club with his son, Joe Acosta Jr., in 1987. That moment became even more special when he later watched his son compete as a PGA Tour professional in the U.S. Open at the Olympic Club in 1998.

Joe’s golf philosophy is simple: always leave the golf course in better shape than you found it and respect the game by abiding by the USGA rules.

Tournament Chair

Tino Serrato

(559) 740-9575
tinoserrato559@icloud.com

Junior Members Chair

Lupe Mendoza

As the Youth Chair for the Mexican American Golf Association (MAGA), Lupe Mendoza is committed to fostering a love for golf in young people. His own journey into the sport was a happy accident. Though initially hesitant to play in a company tournament, he stepped out of his comfort zone and discovered a passion for the game. The stunning scenery, vibrant atmosphere, and camaraderie of that first round left him "hooked."

Following his retirement in 2013, Lupe joined MAGA, where he quickly became an engaged and respected member. Inspired by the countless memories he's made playing alongside his grandson, David, Lupe recently took on the Youth Chair position. His goal is to provide young players with the same positive experiences and lasting connections that golf has given him and his grandson. Through his leadership, Lupe is dedicated to growing the sport and building a strong community for future generations of golfers.

Handicap Chair

Conrad Sanchez

(559) 786-0739
conradorsadie@att.net

Public Relations & member Chair

Ben Rodriguez

(559) 331-0164
Bprodriguez@icloud.com

Fundraiser Chair

Robert Morfin

Technology & Social Media Chair

Cesar De La Cruz

Cesar got into golf just last year. Although he had always known people who played, he never had his own clubs. When a few friends decided to pick up the game and bought their own sets, Cesar followed their lead and finally got one too. From his very first round, he was hooked, and now he tries to play as often as possible.

Joining the Visalia-Tulare Chapter of the Mexican American Golf Association felt like a natural next step. Introduced to the club by a close friend, Cesar immediately respected what it stood for and wanted to help it grow. His passion for giving kids opportunities he never had led him to get involved with the board and contribute wherever he could.

Golf has taught Cesar patience, humor, and the importance of not taking himself too seriously. He loves sharing that outlook with others and simply having fun on the course.